Over the past year browsing habits across the globe have changed. According to a study by Kantar Worldwide, web browsing has increased by 70% and social media engagement has increased by 61% over normal usage rates.
Each month, I dip into the aggregated data to see what’s happened, spot trends and report back on how our clients’ marketing performs. Find out what this month’s analysis highlights for accountants.
Four things your website does wrong – and how to fix them for your accountancy firm.
Love them or hate them, hashtags (#) have embedded themselves into our daily lives. They’re also vital in boosting your post reach and engagement on social media in 2021.
Here’s some hot-off-the-presses info for you: in the past 30 days the preferred method among SMEs for contacting accounting firms has been through email and phone calls.
Measuring your marketing performance is paramount to its success. Knowing what’s working and what isn’t means you can learn from your activity and optimise your marketing to ensure you’re attracting the right clients and the right time, with the right solution.